Simplicity is the way to go. Don't wear something overly dramatic if you're just going out to shop. Unless you're Effie from The Hunger Games, learn to wear neutral colours. If you have an item that pops out, the other items must be toned down. Denim jackets are the BOMB!! If you want to read more about denim jackets, i have them all in my article. Check it out when you're free!